Nintendo with Your Happy Meal?

According to a report in Advertising Age, Nintendo is teaming with McDonald's to reach new, non-core gamer audiences -- the Happy Meal crowd, tween girls and older folks (this last demographic via hosted "Grandparents Days!)

These efforts, along with a planned new multimedia campaign, are designed to extend the reach of its Nintendo DS beyond the core gamer market.

Will gaining one (or more) audiences, lose the core? 

Gamers do know cool when they see it. "I'm lovin' it" -- I just don't know ...

 

TrackBack (0) | Comments (0) | Tag with del.icio.us | VoIP & Gadget Blog | Permalink: Nintendo with Your Happy Meal?

Tags: , ,
Copyright VoIP & Gadgets Blog

Written by VoIP & Gadgets Blog on September 1st, 2006 with no comments.
Read more articles on Video Games & Gaming and mcdonald's and nintendo ds.

Related articles

No comments

There are still no comments on this article.

Leave your comment...

If you want to leave your comment on this article, simply fill out the next form:

You have to be identified to write a comment.

Your Ad Here